The Magic of Scent

Our sense of smell is believed to affect 70% of our daily emotions. The close connection between the olfactory gland, which registers smell, and the limbic system, that governs emotion and memories, is the power behind our sense of smell.

HOME USERS

When the seasons shift, festive scents promise joy and a sense of feeling home.

AROMA SUBSCRIPTION​

Our sense of smell is believed to affect 70% of our daily emotions.

Aura Devices

Aura Devices

Take a deep breath and give it a try.

Bring your brand to LIFE!

Turn your brand into a memorable Aura that connects and communicates your brand’s identity. We have an endless collection of luxury Pure Aroma Liquids and we also offer a completely bespoke service where we create your own signature fragrance to help you find the right scent that is just as remarkable as your business. The right scent has the power to reinforce a brand message and connect with guests on another level. The power of scent drives loyalty and guest retention.